£124k
GMV in first 8 weeks
Lifestyle
From no shop presence to TikTok Shop momentum
End-to-end TikTok Shop setup with a creator-led content engine.
31%
Returning customers
+22%
Live conversion rate
Challenge
The business needed a fast go-live and repeatable live-selling rhythm without overloading the internal team.
Approach
- • Completed TikTok Shop setup, catalogue architecture, and integration.
- • Designed a seeding plan with creators aligned to price-point and audience intent.
- • Created a repeatable testing loop for product bundles and promotional hooks.
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